passionbits

Fractional Performance Marketing Manager

OtherOnsite · Los Ángeles, California, USPosted 1 day ago

About the role

About The Opportunity

We’re a fast-scaling startup working with D2C, and online brands across India and APAC. Community of 3000+ creators & studios, powering on-demand video content for enterprise marketers.

Role & Responsibilities

  • ·Own end-to-end performance marketing for 3–5 client portfolios—setting KPIs, allocating budgets, and optimizing CAC/LTV ratios monthly.
  • ·Design and execute multi-channel campaigns across Meta, TikTok
  • ·Partner with creative teams to A/B test ad variations, landing pages, and CTAs—using heatmaps and session recordings to drive conversion lift.
  • ·Lead weekly performance reviews with clients—translating data into actionable insights, forecasting growth, and adjusting strategies in real time.
  • ·Develop playbooks and standard operating procedures to systematize campaign setup, optimization, and reporting across the team.

Skills: social media marketing,partnerships,demand generation,marketing analytics

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