Fractional CMO for B2B Fintech Startup

PayBridge is a seed-stage B2B fintech startup looking for a fractional CMO to build our go-to-market engine from scratch. You'll define our positioning, build the marketing team, and own our growth strategy.

• *Responsibilities:**
• Define brand positioning and messaging
• Build and execute GTM strategy
• Hire and manage marketing team (content, demand gen)
• Set up marketing analytics and attribution
• Collaborate with sales on pipeline generation

• *Requirements:**
• 12+ years in B2B marketing leadership
• Fintech or financial services experience preferred
• Track record of building marketing functions from zero
• Experience with ABM and content-led growth strategies